Drive growth with better data
Your data warehouse is your source of truth for customer data. Hightouch syncs this data to tools that your marketing team relies on.
Hightouch Audiences
The only audience builder that lets marketing teams personalize campaigns using ALL their data. No SQL skills, CSVs or engineering favors required.
We help you self-serve your data:
Property conditions:Segment audiences according to shared properties such as age or location.
Relation conditions:Querying related models helps you find out what meaningful relationships your users have with each other based on the activities they perform or their attributes.
Event conditions:Filter and funnel your audience according to the actions they are performing in your application or service journey (such as whether they added an item to their cart)
Holistic customer profiles
Get a complete view of the customer in all of your marketing tools without creating a new 'source of truth'
Run personalized campaigns across all channels (email, push, ads, etc.) using rich customer data without engineers
Leverage computations from your data warehouse or BI or create new ones on top of the same customer data
Centralized audience segmentation
Manage audiences across ad platforms like Facebook, Google, and LinkedIn through one interface.
Create new segments or use existing segments from your BI team. Don’t repeat work that’s already been done before.
Don’t be limited to emails and phone numbers. Target anonymous visitors with all of the event data in your warehouse without sacrificing match rate.
We have really granular data about our customers in the warehouse, but it generally gathers dust there. Hightouch makes this data more valuable and actionable by allowing us to make it available across our marketing stack and business systems. All without relying on product and eng.
Your data warehouse is your source of truth for customer data. Hightouch syncs this data to the tools that your business teams rely on.
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